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One week’s posting on one tech-news site only (zdnet), brings forth three pieces from different authors that illustrate the extreme fluidity which increasingly characterises things digital:

Why I’ve all but given up on Windows…

How I switched from gmail…

Low-end laptops – the rise of the Chromebook

Without expressing any opinion on any of these in themselves, the wider point is that on many fronts – OS, hardware, services – there is potential for radical shifts on a timespan of a couple of years, even for things that have been so ubiquitous as to have brands among the most recognised worldwide.

Disruption is the name of the game for ambitious startups, so turbulent times should be good news – statistically, at least – for startups.